Shop Spotlight: Studio Velo

Studio Velo is one of the Bay Area's premier cycling retailers. Located in Mill Valley, CA, it is owned and operated by three passionate cyclists: Scott Penzarella, Colin Beardsley and Chris Reed. Their focus is on custom and production bikes and they feature some of the most exclusive brands in the business. To further embrace the lifestyle of riding, they have selected some of the finest performance apparel and accessories available today.

We have been friends with Scott for a couple of years now and have worked with him in the past, so when he asked us to make the Bike Mechanic shirt, we jumped at the opportunity to work with him again. We made the shirt out of a durable twill fabric with  powder coated snaps and a very unique embroidery. It is a classic shirt that all mechanics need. We are proud to introduce our newest collaboration with Studio Velo: The Bike Mechanic Shirt.

the Nelson sunglasses atop our Nomad Hoodie with a bottle of iced coffee
June 02, 2021

Care About The Craft

Is there any accessory more iconic than a pair of sunglasses? The basic concept—putting a protective layer between one’s eyes...

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