Sons of the Sunset.

The Sunset is the outermost neighborhood of San Francisco, lying right up against the Pacific Ocean.

The joke is “that’s the only place in California where real estate gets cheaper the closer you get to the ocean.”

The fog banks are thicker and the wind blows harder here than anywhere else in the city.

Photo: Matt Macdonald 

The neighborhood is a bohemian patchwork of young families, artists, old salts and weathered surfers. All of whom thrive in the windswept “outsidelands” between the city and the sea.

The crossroads of it all lies between the corners of Irving and Judah on 46th Ave, where the surfers, bakers, restauranteurs and young shop owners have created one of the most interesting blocks in the city.

Mollusk Surf Shop started it all six years ago; Outerlands followed with the best bread west of Tartine Bakery and Trouble Coffee is the only place you can get an Americano, a fresh coconut and a slice of cinnamon toast thats thicker than a pastrami sandwich. 

Photo: Matt Macdonald 

This past Sunday we had some majestic weather and decided to wrangle up some of the neighborhoods finest.

Out from studios and garages, on motor bikes and in vintage Karmann Ghia’s we lured everyone to the beach with cinnamon toast and cold beers. It was a rare occasion and a legendary gathering of friends. Luckily we had the cameras…

shot of surfboard being made.
March 31, 2021

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