July 08, 2014

Paper To Product: Double Trouble Summer Style

Summer outfits call for summer colors and fabrics. Designing casual California sportswear, that perfect warm palette falls somewhere in between East coast prep and Pacific coast surf. Our collection of madras button down Jacks and summer weight crewneck sweatshirts achieve that balance through colors inspired by the outdoors and even age old natural pigments. 

We did our best to reconcile differences and climate too with traditional Indian madras for the heat of the day (or just the rare hot San Francisco summer day) and lightweight French terry for sunrise strolls and starry hangouts. 

The shirts and crewnecks layer together perfectly but were really designed to pair well with all of the colors in your rotation. The best part is that with a warm weather palette this carefully chosen you can count on these staples remaining classic for years to come.