May 20, 2014

Paper To Product: Chambray Telegraph Trouser

Summer in San Francisco - the dress code can change as quickly as the weather. One minute you're in Big Sur hanging half naked in Sykes Hot Springs and the next your sneaking into the pool at the Ventana, trying your best to pass as a young millionaire. A wedding in Carmel, dinner at Sir and Star, a Thursday late-night at the MOMA.

Sure these and all events in the Bear Republic are touted as casual but show up in shorts and vans and you are going to see some looks. That's why we created a pair of pants that covers every spectrum of smart casual from hip restaurants to daytime weddings in Sonoma. The best part about the pants is the actual fabric itself. We developed a pant-weight chambray with a varied weave and pebbled texture. Always in the spectrum of rugged and refined but just a bit cooler than the next guy's pants.