April 14, 2014

Paper To Product: Japanese Indigo Slub Stars

Thank your lucky stars that we were able to get ahold of this fabric again. Three days into reading each and every customer survey, expecting to find a unanimous complaint that would lead to us rework our whole business model, it was clear that everyone just wanted us to bring back that great indigo star shirt. After thinking about it, you all were right. In the wide world of men's button up shirts, this shirt truly stands alone. It's fun, it's printed, it's distinctly Japanese and it works perfectly for everyday wear. And it is indigo, so it will go with just about everything. Just to let you know, we ordered all the yardage the mill had left, so it will be a long time till you next get to wish upon a star.