Shirting Savants: Swiss Dots
Is that a snag in the fabric? Wait a minute, those little snags are everywhere! There even seems to be a system to this chaos. Don't worry, you are not losing it. You’re just time traveling back to the Seventies a bit.
The Europeans call the fabric coupé. In the States we sometimes call it a Swiss pin dot. The dots are created by dragging unfinished cotton into the weave of the fabric. The technique adds dimension to otherwise ordinary broadcloth or chambray. Coupé was big in the 70's and has been quite hot as of late.
This fabric has been one of the best sellers in our shop this season. Recently we got in three shirts that all had different collars: a club collar, our classic 2.5" button down and our modern spread with a 2.25" collar.
We hope this diversity in collar choices and styles inspires you to get a little funky with your choices next time you drop by the shop.